Gutenberg-Intermedia ist jetzt Kommunikationsdesign MA. Diese Seite dient als Archiv.

Gutenberg-Intermedia is now MA Kommunikationsdesign. This site is in archive mode.

2017: »Type + Code«

In the winter semester 2017 the master’s course ›Gutenberg Intermedia‹ starts a three-semester examination of variable and programmable typography with the topic of ›Type + Code‹.

Code-based design is now an integral part of typographic work: typeface design and layout software have programmable interfaces and digital documents have become the most important playing field of current typography. For this, fonts and layout have to be designed and programmed variably. Software also expands the area of typographic design work to output media such as digital printing machines or robots.

For some time now  programmability no longer just stands for faster or more accurate working, but also for a new, fascinating, often playful way of dealing with typography: programming of interaction, generative and responsive design, programmed randomness or individualised output. Completely new areas of application are simply waiting to be discovered.

In theory, many questions arise about the  opportunities and risks of code-
based typography. What changes when texts no longer appear as stable word-images and layouts, but as variable
data such as in databases, e-books, web sites or apps?

In addition to a joint project in the first semester there will be workshops with calligraphers, type designers, artists and programmers, before students shall work on their own master project with programmed typography from the second semester onwards.

Communication designers with interest in digital media as well as media designers and media computer scientists with an interest in deeper insight into the world of typography are invited to apply.

Information event
Tuesday, April 18th 2017, 2.00 pm
Rheinstraße 19, Master-Etage,
55116 Mainz

Deasdline for application
June 16th, 2017

Further information
+49 (0) 6131 – 628 – 2211

\ tidy